Surveys are supposed to be answered but consumers tend to not enjoy completing them. And many consumers will refuse to answer questions because of poorly written questions. Bad queries can reduce the response rate and lower the value of your feedback collection exercise. Here are a list questions that won’t get answered and may lead ...

Content marketing is the engine which all marketing runs by now. Content marketing is key for social media, blogging, email marketing and for website content. It’s how search engines determine where you should rank online and therefore how much business you can generate online. However, many businesses struggle to develop a content marketing strategy. That ...

Market research is an important part of building and improving a business. It helps you to identify developing trends in a market, weak points of customers and even how new products shall be received. However, market research can be painstaking, slow and demoralizing. You might also find that some of the data in market research ...

So you’ve created a survey, sent it out to your audience, and collected the responses from willing participants. Now you should have lots of data which you’ve analyzed and sorted through to identify the key points which require you take action. Now you need to share this information with the rest of your team. >> ...

Online surveys are a great way to collect information from employees, customers or general audiences to help you define future directions for your business. However, while these are great tools, they still have to be used correctly. Any mistakes in developing your set of questions can result in incomplete responses that offer limited, if any, ...

Many businesses and survey builders use a rating scale to determine the opinions of respondents. There are many benefits of this. Firstly, it is quantitative data that is fairly easy to monitor and analyze. Therefore, you can get results quickly and make changes based on the feedback you receive. Scale systems are also easier for ...

One of the biggest mistakes survey creators make while producing their first survey is to ask leading questions to their audience. In this article, we’ll look at what a leading question is, how these can damage your research and how to avoid them. >> Create your Online Survey with Drag’n Survey, click here What Are Leading Questions? Leading questions ...

When you send out a survey, you’re looking to get a set of data you can use to create relevant decisions within one aspect of your business. However, there are times when you shall get inadequate responses from your audience. This could be in two forms: too few responses, or answers that are not in ...

Surveys aren’t there to just provide feedback to your business. They are a tool to help you grow your revenues and improve profits. Yet many businesses don’t realize this when they are creating surveys. If you carry out surveys by focusing on the revenue generation afterwards, you might find more reason to conduct them regularly. ...