When it comes to market research, you need to collect lots of information from your target audience to ensure you make the most of campaigns and product development. However, this can be a challenging prospect. Too many companies don’t complete their market research properly and this can mean bad decisions are made on poor information. ...

There are several ways that companies can collect information from groups. However, there tends to be two styles: one where data is collected, compiled later and then analyzed even later on. The other is for the data to be collected, collated and analyzed all at the same time. The latter of these options offers one ...

Entrepreneurs can benefit hugely from surveys. They can help shape the future of your business in many ways from how you interact with staff to how your business’ products can be improved. Here are some of the best reasons why entrepreneurs should be using surveys in their business. >> Create your Online Survey with Drag’n Survey, click here 1. ...

Often the terms survey and questionnaire are used interchangeably and indiscriminately by many in the industry and business. This is because both are usually understood to be the same tool for the same aims – to obtain information from respondents to help the business move forward. However, there are some differences between the two elements. ...

How you design your survey will impact the response rate from the audience. A well-designed collection form will look aesthetically pleasing to your audience, while being simple to understand and easy to follow on a screen. This will increase the amount of data you can collect from your target group, which will give you a ...

Surveys can be utilized by organizations of all sizes. Even large organizations that have multiple locations can adopt survey led marketing to help them define branding, strategies and other aspects of business operations to make them more efficient and profitable. Here are some of the benefits big businesses can experience by sending surveys. >> Create ...

When it comes to collecting information from your audience, a survey can be a powerful tool. However, getting your audience to actually complete the survey is the first battle that you’ve got to face. If you can’t convince them to start answering your questions, then your survey will have limited value to it. Luckily, there ...