Nothing could be simpler than finding out what your friends or fans think. All you need to do is create a survey from your Facebook profile or your business page. Using an online survey software will allow you to post your survey easily. You can distribute it to a large audience, reaching a targeted group. You get responses quickly and analyze the results in real time.
>> Visit Drag’n Survey to create a Facebook survey
Create a Facebook Survey with Online Survey Software
Online survey solutions allow you to create, distribute, and analyze the results of your study in just a few clicks. You add your questions in the software’s construction interface using the “Drag and Drop” function.
Once the construction is complete, you can use several distribution options:
- Web link – to post your survey on social networks and forums
- Email – an emailing solution is integrated into the application and allows you to know the email addresses of respondents,
- Iframe Code – allows you to integrate your survey into your website.
To create a survey on Facebook, you need to post it on your profile or business page using a web link. To do this, you must paste the link in the space reserved for posts and click “submit”. Your survey is automatically integrated in the form of a post. Your friends and fans will be able to access it by clicking on it.
Web surveys are responsive design. Your online survey therefore adapts to all screen sizes, from smartphones to desktop computers.
Why Post a Survey on Facebook?
Only specialized organizations can conduct surveys on political topics. However, it is possible to address many other themes.
Organize an Event
Plan upcoming events with your Facebook friends. Survey participants of your events directly from your fan page.
Academic Thesis
Survey your friends and gather data for your thesis.
Consumer Study
Reach your consumers and customers directly. Get to know them as well as possible to meet their needs and expectations.
Human Resources Survey
Survey your employees about company decisions or seminar organization directly from your business page.
Market Research
Survey potential consumers for the launch of a new product or service and make the right choices.
Training Evaluation
Evaluate participant feedback and validate learning outcomes, whether you are a training center or organization.
Satisfaction Survey
Determine your customers’ satisfaction and take action.
Creating a survey on Facebook offers the advantage of engaging your community even more. Indeed, it differs from a post that simply contains text and a photo.
The Limitations of Native Facebook Polls
Facebook offers limited polling features, only accessible in Stories and Groups. These native options have several constraints: you can only offer two to four response choices, results disappear after 24 hours in Stories, and you have no exportable data for in-depth analysis. Moreover, it is impossible to ask open-ended questions or use rating scales. For businesses and professionals, these restrictions make it difficult to collect actionable data. By using external survey software, you bypass these limitations while benefiting from advanced features: unlimited questions, diverse formats (multiple choice, matrices, free text), automated statistical analysis, and data export. Your survey also remains accessible without time limits, unlike ephemeral Stories.
How to Increase Participation in Your Survey?
Add a Title to the Questionnaire
To increase participation, it is recommended to write a brief, clear title that encourages clicks. When viewing the Facebook post, the targeted people should immediately want to answer the questionnaire. It is also recommended to include an introductory text at the beginning of the survey to specify the participation duration. This reassures the respondent about the response time.
Limit the Number of Questions
The greater the number of questions, the higher the risk of abandonment.
To limit the abandonment rate during participation, it is recommended to offer a maximum of 5 to 6 questions.
Write Concise Questions
Offer brief and clear questions. The people you are surveying should immediately understand the meaning of the question.
Add a Progress Bar
Offering a progress bar allows respondents to know where they are and not get discouraged.
Add an Introductory Text
Provide an introductory text that specifies the participation duration. Moreover, don’t hesitate to use humor.
Engage Your Community
Encourage your fans to click “like”. This will increase the visibility duration of your Facebook post and attract more participants.
To get a large number of responses, don’t hesitate to promote your online survey to your community. If you wish, you can use the advertising service offered by the social network. It allows you to target your audience and increase your visibility.
The Advantages of Drag’n Survey for Creating a Facebook Survey
Drag’n Survey offers a free plan with no time limit. The survey construction is simple and accessible to all types of users.
Your audience is targeted because you survey your fans. It can be increased by using the advertising service. Your costs are thus limited and controlled.
The powerful interface allows you to analyze and study results simply. Moreover, it is possible to export data in Excel format and share reports in PDF format. No manual processing is necessary.
Read the french version
Comment faire un sondage sur Facebook ?, click here