{"version":"1.0","provider_name":"Drag&#039;n Survey","provider_url":"https:\/\/www.dragnsurvey.com\/blog","author_name":"root","author_url":"https:\/\/www.dragnsurvey.com\/blog\/author\/root\/","title":"Le cadrage d\u2019une \u00e9tude de march\u00e9","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"Tjw7gz6Goa\"><a href=\"https:\/\/www.dragnsurvey.com\/blog\/le-cadrage-dune-etude-de-marche\/\"><div style=\"margin-top:3rem;margin-bottom:1rem;\"><span class=\"firstpart\">Le cadrage d\u2019une<\/span>   \u00e9tude de march\u00e9<\/div><\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.dragnsurvey.com\/blog\/le-cadrage-dune-etude-de-marche\/embed\/#?secret=Tjw7gz6Goa\" width=\"600\" height=\"338\" title=\"\u00ab\u00a0&lt;div style=&quot;margin-top:3rem;margin-bottom:1rem;&quot;&gt;&lt;span class=&quot;firstpart&quot;&gt;Le cadrage d\u2019une&lt;\/span&gt;   \u00e9tude de march\u00e9&lt;\/div&gt;\u00a0\u00bb &#8212; Drag&#039;n Survey\" data-secret=\"Tjw7gz6Goa\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.dragnsurvey.com\/blog\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","description":"Pour cadrer correctement une \u00e9tude de march\u00e9, il est n\u00e9cessaire de d\u00e9finir le p\u00e9rim\u00e8tre des investigations. Le cadrage commence par une analyse m\u00e9ticuleuse du probl\u00e8me pos\u00e9 et si besoin, par une reformulation de celui-ci. Lorsque&nbsp;le cadrage est termin\u00e9, il faut sp\u00e9cifier&nbsp;l'objectif et proc\u00e9der aux investigations pr\u00e9paratoires. Une fois&nbsp;ces \u00e9tapes valid\u00e9es, on pourra proc\u00e9der \u00e0 la&hellip;&nbsp;Lire la suite &raquo;","thumbnail_url":"https:\/\/www.dragnsurvey.com\/blog\/wp-content\/uploads\/2021\/06\/creer-questionnaire-en-ligne-sondage-quiz.png"}